The Firm List > The Firm List Spotlights > Neworld vision > Superquinn

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Neworld vision Spotlight on the Firms
Superquinn
Superquinn
Superquinn
Project summary:

The Irish supermarket chain Superquinn commissioned Neworld to overhaul their online shopping service, Superquinn4food.

Before undertaking any design work started on the website, Neworld conducted a thorough audit of the old site. From this audit, we identified practical changes that could be made to the site navigation, content and design that would make the shopping interface more user-friendly.

Neworld created a design concept that truly reflects the Superquinn brand. Using a unique palette of colours and strong imagery, the new site illustrates fresh-food quality, customer service and innovation that Superquinn is renowned for.

http://www.buy4now.ie/superquinn/

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